What’s the best way to show that you believe in your product? Well putting your life on the line is a pretty good start and that’s exactly what this Ukrainian maker of body armour did – except he did it with an AK47. Yup, that’s right – this dude had so much faith in the body armour that he had designed and built that he ask a local mercenary for hire to shoot him in the chest with the world famous automatic rifle.
The dude doesn’t even flinch!
If I ever need body armour I definitely know who to call.