While South Africa celebrated the achievements and strength of its women over the course of Women’s Month, Sony Music Entertainment Africa’s top-performing female artists took centre stage, both on and off the charts.
Multiple SAMA-winning pop artist Shekhinah launched Rosefest at Nasrec on National Women’s Day, which was a celebration of her lauded debut album and saw her perform alongside a full, live band. This micro-festival of fantasy saw every artist on the line-up handpicked by Shekniah herself and its success has become the shining jewel in the pop princess’ crown.
After neo-soul songstress Simmy’s debut single “Umahlalela” gave rise to her being one of the few females nominated in 3 categories at this year’s SAMAs, her newest single “Ngiyesaba” has soared in the YouTube Trending Chart and looks set to dominate the charts for months to come.
Similarly, on an up-and-coming front, Atlanta-born performer Normani silenced all her naysayers with an instantly iconic performance of her single “Motivation” at last month’s MTV Video Music Awards, simultaneously cementing herself as a solo force to be reckoned with.
On the international front, 23-time Grammy Award-winning superstar and superwoman Beyoncé’s, The Lion King: The Gift album, continues to be exactly that. And as her genre-spanning collection of expertly-produced songs, in turn, focuses the eyes of the world upon Africa, the online explosion of the hashtag for her latest single #BrownSkinGirl saw it become one of the biggest trending this year.
Closer to home, Afrikaans pop singer Christia Visser has positioned herself as a major player on the scene courtesy of her debut single “17 Shots” and with a gorgeous music video to boot, the singer has quickly risen up the performance ranks to share the stages with heavyweights like Snotkop and Elandré.
SAMA and SAHHA-winning rapper, Rouge, is another artist who slayed the stage at Sway Cold Cyphers alongside the legend himself, whilst double-platinum singer-songwriter and producer, Zonke, took home Best R&B/Soul Album at this year’s SAMAs.
But it’s not all chart-topping glitz and glamour, SMEA’s female artists are businesswomen too, with Thabsie launching her own fitness & lifestyle company called Gain With Gains, aimed at inspiring girls and guys on the go. Similarly, SAMA-winning Afro-pop powerhouse Amanda Black just launched her own label, Afro Rockstar, alongside her poignant new single “Thandwa Ndim”, which she was inspired to write after she saw a report of another SA woman being tragically killed by her partner.
With the talent on this level, that’s being expertly nurtured and supported by Sony Music Entertainment Africa, female artists in this country will no longer stand to be complacent or ignored.
Hear them roar.
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