Pepsi Max Unbelievable Bus Stop is the coolest bit of advertising we’ve seen in a while

Pepsi Unbelievable Bus Stop

In the latest bit of Radvertising, Pepsi chose a bus stop in New Oxford Street, London as the location for a rather cool amalgamation of digital tech and the real world. The bus stop was fitted with a camera and some augmented reality tech to give commuters a good scare while they were waiting for the bus.

This is a really great example of where we should be taking advertising – blending the digital and real world to promote products in an interesting and exciting way.

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