Nina Kraviz & Ray-Ban Collaborate to Reimagine Cat-Eye Shades in Their Latest Range.


 

Siberian-born jane-of all trades Nina Kraviz has earned a reputation as one of the most hardworking and leading females in the global electronic music scene. Effortlessly she shifts gears between genres and dominates any [always sold-out] event she plays.

From warehouses and clubs to festivals around the globe, Kraviz is undeniably a versatile performer, artist and businesswomen.

 

The world-renowned techno queen use to juggle studying a doctorate in dentistry with holding down a regular club night in Moscow while also working as a radio host and a music journalist. And now her latest project is all about fashion! In collaboration, Ray-Ban Kraviz has designed a pair of shades for their ‘Feel Your Beat’ campaign.

Nina‘s design has put a modern twist on a classic cat-eye silhouette. The shades have speckled blue and yellow frames contrasted with striking orange and green accents and with gradient coloured lens, these shades transform effortlessly from a day to night, a feature important to the jet-setting DJ. A day-to-night-to-day-again flexibility is crucial when she’s playing open-to-close.

Ray-Ban was so stoked with her design that they decided to rename the style “Nina” in honour her.

Watch the incredible promo video below. And for more on Nina Kraviz check out her Facebook and Soundcloud. To purchase your own pair on Nina’s then head on over to Ray-Bans webstore.

 


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