In an effort to curb plastic production, Coca-Cola announced the rollout of their new dumpy scheme and new 2L PET bottles. The pilot project was launched by Coca-Cola Beverages South Africa (CCBSA) almost 5 months ago and now will be rolled out to other parts of the country including Tshwane, Limpopo, and Mpumalanga.
The scheme will work similarly to their scheme with glass bottles which can be returned for a deposit. Coca-Cola’s new returnable and reusable PET bottles are made Polyethylene terephthalate which is one of the most recycled thermoplastics and holds the number “1” as its recycling symbol.
The new PET bottles also have a green paper label with ‘Returnable’ branded on the bottle and can apparently be reused up to 14 times before being recycled – encouraging a circular plastic economy.
And the cherry on top is the discount – once you return your first PET bottle, which costs R24, you’ll get your next ‘returnable’ purchase for only R15 for a 2l ‘Coca-Cola Less Sugar’. If you’re drinking NO sugar, the discount is greater, and you could pay only R12 for 2l drinks like like Coca-Cola No Sugar, Sprite and Fanta, depending on where you buy.
Coca-Cola’s new dumpy scheme was initially rolled out in the Mandela Bay and Border-Kei districts in the Eastern Cape and will soon be introduced to the rest of the country, starting with Tshwane, Limpopo, and Mpumalanga.