Amstel Golden Hour presents Stimela


South African musical legends Stimela will be thrilling Bloemfontein fans with a performance at this year’s Macufe Fesival as they perform during the Amstel Golden Hour. As a brand, Amstel Lager is well into it’s second year of supporting the best of local music to deliver world-class performances that they so richly deserve.

As a group, Stimela needs little introduction. They fired up the 1980’s and 90’s with their fierce lyrics and unique musical stylings, and are without doubt a South African musical institution. True to their latest album, A Lifetime, Stimela is constantly reiventing themselves to reconnect with a younger generation. And judging by their clean sweep at this years SAMA Awards; winning the Best Adult Contemporary Album – African, The Best Traditional/African Adult Contemporary African DVD, with popular house DJ, Black Coffee taking the Remix of the year awards; they have done just that! It is in this spirit that they have partnered with Amstel and push their performance to new heights.

“As a band, we have a great love the performance part of our craft – being able to connect with people who love your music is such a gift” comments Stimela’s Ray Phiri “We’re excited about giving our all during Amstel Golden Hour – the performance is going to be one of ‘A Lifetime.”

The Macufe music festival schedule for the 08th of October and Stimela will raise the bar on the final night.

The upcoming Amstel Golden Hour will take place as part of the Macufe Arts Festival on Saturday, 08th October in Bloemfontein, Gates will open at 11h00 – until late.

Tickets are available from Computicket — www.computicket.co.za for R 180 for Divas and R 250 for Main Festival p.p

STIMELA AND THE AMSTEL GOLDEN HOUR TO IGNITE MACUFE FESTIVAL…

South African musical legends Stimela are taking their performance to a whole new level

at this year’s Macufe Fesival as they perform during the Amstel Golden Hour. As a brand,

Amstel Lager is well into it’s second year of supporting the best of local music to deliver

world-class performances that they so richly deserve.

“It’s an incredible honour to associate with a band of Stimela’s calibre and collaborate

with them on creating a blow-out performance for music lovers” comments brand manager

Nomonde Donsa “Amstel recognises that SA’s music talent compares with that of anywhere

in the world. We want to celebrate our music and raise it even higher for all to appreciate.

The beer brand has had an amazing two years working in partnership with some of South

Africa’s greatest musical talent. Who can forget Lira and the massed Soweto Choir at Tribute

or Zakes Bantwini stealing the show at Duban Jazz Festival?

As a group, Stimela needs little introduction. They fired up the 1980’s and 90’s with their

fierce lyrics and unique musical stylings, and are without doubt a South African musical

institution. True to their latest album, A Lifetime, Stimela is constantly reiventing themselves

to reconnect with a younger generation. And judging by their clean sweep at this years

SAMA Awards; winning the Best Adult Contemporary Album – African, The Best Traditional/

African Adult Contemporary African DVD, with popular house DJ, Black Coffee taking the

Remix of the year awards; they have done just that! It is in this spirit that they have partnered

with Amstel and push their performance to new heights.

“As a band, we have a great love the performance part of our craft – being able to connect

with people who love your music is such a gift” comments Stimela’s Ray Phiri “We’re excited

about giving our all during Amstel Golden Hour – the performance is going to be one of ‘A

Lifetime.”

The Macufe Arts Festival will take place from the 03rd October, with the music festival

schedule for the 08th of October. Stimela will raise the bar on the final night. It’s one show

not to be missed.

Note to Editors

The upcoming Amstel Golden Hour will take place as part of the Macufe Arts Festival on

Saturday, 08th October in Bloemfontein, Gates will open at 11h00 – until late.

Tickets are available from Computicket — www.computicket.co.za for R 180 for Divas and

R 250 for Main Festival p.p.

The Amstel Golden Hour concert series are a monthly musical showcase featuring

established and emerging South African musical talent. The sessions will run until

December 2011.

Sponsored by Amstel, the Amstel Golden Hour is a platform that celebrates the best of SA

music with collaborations, special stage effects and stunning crowd interactions within an

established music festival.

For further information, and interview requests, please contact:

Brandhouse Beverages (Pty) Ltd when using the full trading name; brandhouse when used on its
own.

About Brandhouse:

Brandhouse Beverages (Pty) Ltd was formed on 1 July 2004 as a joint venture between Diageo,
Heineken International and Namibia Breweries Ltd. It is South Africa’s leading premium drinks
company with an unrivalled portfolio of brands across the spirits, beer and cider categories. These
include Johnnie Walker, J&B, Smirnoff, Bell’s, Baileys, Jose Cuervo, Tanqueray, Captain Morgan,
Amstel, Heineken, Windhoek, Foundry, and Guinness among others.

For more information about brandhouse, its people, and brands visit us at www.brandhouse.co.za.

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